3 179 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 029 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 247 copies of these same skills sitting in other people's repositories — counted once here, not 247 times.
3 179 unique 354 authors 1 612 updated this month 121 from vendors
Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead / phone / signup conversions", or "stop bidding to revenue when I care about profit"; defines and QAs the conversion VALUE model — per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count sanity check — as a value-model spec plus a pre-launch value QA sheet. Not for whether the tag fires or UTMs are clean — use conversion-signal-qa; not for cross-platform double-count de-dup — use attribution-reconciler; not for scoring R1/R2 — that is a scored veto in ad-account-auditor. 付费广告转化价值建模/利润出价/价值规则QA
Use when the user asks to "write ad copy", "generate RSA headlines", or "build ad creative at volume"; produces ad units — RSA headlines/descriptions, hooks, and an angle matrix — message-matched to the destination landing page. Not for scoring an ad account — use ad-account-auditor; not for the post-click page — use landing-optimizer; not for organic articles — use content-writer. 广告创意/广告文案/RSA标题
Use when the user asks to "pick a bid strategy", "set a tCPA/tROAS target", or "plan the learning-phase entry"; produces a bid-strategy choice (tCPA / tROAS / max-conversions / manual CPC), the starting target math, a portfolio grouping map, and a learning-phase entry plan. Not for splitting the budget across campaigns — use budget-optimizer; not for in-flight pacing/scale moves — use budget-pacing-monitor; not for scoring the account — use ad-account-auditor. 出价策略/tCPA目标/tROAS/学习期
Use when the user asks to "pre-launch check the landing page", "run a Quality-Score preflight", or "verify ad-to-page message match before launch"; produces an ad↔page continuity report — message-match gaps, above-the-fold check, page-speed read, form-friction count, mobile-render flags — as a pass/fix punch list. Not for redesigning or rewriting the page — use landing-optimizer; not for scoring the account or the RQS — use ad-account-auditor. 落地页体验预检/广告落地页一致性检查
Use when the user asks to "build audience segments from my customer list", "make value-based / lookalike seed lists", "set up exclusion / suppression segments", or "map audiences to funnel stages across platforms"; turns the user''s OWN customer/CRM/GA4 export into seed audiences, value-based lookalike SEED lists, exclusion/suppression segments, and a cross-platform funnel-stage targeting map, informing the ROAS A (Audience) dimension. Not for building account structure or match types — use campaign-architect; not for organic SERP intent — use keyword-research. 付费广告受众分群/种子人群/排除人群/相似人群种子
Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS — use ad-account-auditor; not for budget split — use budget-optimizer; not for organic site architecture — use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词
Use when the user asks to "optimize my Shopping feed", "fix product disapprovals", "improve product titles/attributes", or "build feed-driven PMax asset groups"; audits and rewrites the Shopping/Performance Max product feed — title/description patterns, required and recommended attributes, GTIN/availability/price hygiene, disapproval triage, and feed-driven asset-group / listing-group structure — informing the ROAS O (Offer) dimension. Not for text ad copy — use ad-creative-builder; not for scoring the account or the RQS — use ad-account-auditor. 商品Feed优化/购物广告Feed/商品标题优化/商品禁投修复
Use when the user asks to "mine my search terms", "find new keywords from converting queries", "build a negative-keyword list", or "cut wasted paid spend"; harvests converting queries into new keywords/ad-groups, builds a standing negative-keyword list and an n-gram waste report from the search-terms export, and delivers a maintenance diff (add / negate / move). Not for account structure — use campaign-architect; not for budget split — use budget-optimizer; not for computing the final RQS — use ad-account-auditor. 付费广告搜索词挖掘/否定关键词/浪费词清单
Use when platform-reported conversions disagree with GA4/ecommerce, when you suspect Meta and Google are double-counting the same sales, or for a standing (monthly) reconciliation workbook that de-dups stacked credit against an order-ID truth set, normalizes attribution windows and currency, compares attribution models, and reads incrementality from a geo/holdout test. Not for the point-in-time R2 veto or RQS gate — use ad-account-auditor; not for the ROI/ROAS ratio math itself — use roi-calculator; not for organic dark-social share attribution or GA4 direct-traffic decomposition — use dark-social-attributor. 付费广告归因对账/去重/增量
Use when the user asks to "check pacing", "am I over/under-spending", "is this campaign on track to hit budget", or "why did spend spike/stall mid-flight"; returns a spend-vs-target-curve read, learning-phase status, an over/under-delivery call, and a reallocation trigger. Not for initial budget allocation — use budget-optimizer; not for choosing the bid strategy — use bid-strategy-planner; not for the RQS gate — use ad-account-auditor. 付费广告预算节奏监控/跑量过快过慢/在途配速
Use when the user asks to "read back" a paid campaign change, "did this ad change work", or "compare ROAS/CPA before and after"; reads ROAS/CPA against a control over a fixed readback window and returns a Promote / Keep-testing / Rollback / Unproven readback decision with the math delegated to roi-calculator. Not for RQS scoring or veto adjudication — use ad-account-auditor; not for the ROI ratio math — use roi-calculator; not for cross-channel rollups — use performance-analyzer. 付费广告复盘/ROAS回看/投放效果归因
Use when the user asks to "monetize my newsletter", "build a sponsorship rate card", or "model paid-subscription revenue"; produces a revenue model (paid tiers, ad/sponsorship inventory + CPM/flat rate card, referral/boost loops), a list-growth ↔ revenue projection, and honest-offer / disclosure checks for the SEND-D lever. Not for scoring the whole program or running D1 — use email-quality-auditor; not for the return math — use roi-calculator; not for the post-click page — use landing-optimizer. 邮件newsletter变现/赞助刊例/付费订阅测算
Use when the user asks to "build a win-back campaign", "re-engage lapsed subscribers", "run a re-permission / re-consent sweep", or "sunset my dead list"; produces a closed-loop reactivation program — a lapsed-cohort definition, a staged offer ladder, a re-consent (re-permission) capture step, and a sunset-confirm / suppression rule. Owns none of the SEND-N sub-item notes: engagement-decay / sunset is email-sequence-designer''s and preference-center / frequency options is preference-frequency-manager''s — this skill references those notes, it does not re-emit them. Not for the general lifecycle flows (welcome/cart/post-purchase) — use email-sequence-designer; not for the preference-center / opt-down ladder — use preference-frequency-manager; not for the consent record itself — use consent-registry; not for computing EQS or the N1 veto — use email-quality-auditor. 流失召回/重新授权/沉默用户清理
Use when the user asks to "grow my email list", "design a lead magnet / signup incentive", "set up double opt-in", or "plan a referral / recommendation loop"; produces a list-growth plan — acquisition channels, lead-magnet / incentive concepts, a compliant double-opt-in capture-flow spec, referral-loop mechanics, and subscriber-growth / cost-per-opt-in targets (labeled Estimated) — that feeds SEND-S (consent quality captured at acquisition) and SEND-N (lifecycle entry). Not for the signup page/popup UX itself — use landing-optimizer; not for recording the opt-in — use consent-registry; not for the confirmation-email copy — use email-creative-builder. 邮件列表增长/lead magnet/双重确认/推荐环
Use when the user asks to "watch my list health over time", "flag decaying / unengaged subscribers on a schedule", "why is my open rate drifting down / bounces creeping up", or "build me a re-permission and prune worklist"; runs the scheduled SEND list-decay + suppression-drift watch — an engagement-recency cohort read (30/90/180/365-day), hard-bounce and spam-complaint trend vs benchmark, suppression-list growth/leakage check, and a segmented re-permission / sunset / prune worklist tied to SEND S (list hygiene) and E (engagement-decay) sub-items. Not for the one-time pre-send authentication pre-flight — use deliverability-qa; not for the consent/suppression record itself — use consent-registry; not for computing the EQS or enforcing vetoes — use email-quality-auditor. 邮件列表健康度监控/退订漂移/沉睡用户清理
Use when the user asks to "draft an influencer contract", "review these agreement terms", or "build a partnership template"; produces a full influencer agreement framework (scope, compensation, usage rights, exclusivity, FTC disclosure), a clause-by-clause review with red flags, and a negotiation cheat sheet. Not for outreach negotiation before a deal exists — use outreach-manager. 达人合同/合作协议条款审查
Use when the user asks to "write influencer outreach", "follow up with a creator", "pitch a journalist, hunter, or launch partner", or "negotiate partnership terms"; produces personalized pitches, multi-touch follow-up sequences, negotiation scripts with objection handling, and a status pipeline tracker — the shared outreach mechanics engine for creator, media/analyst, launch-partner, and social-selling / advocate-recruitment targets. Not for finalizing signed agreements — use contract-helper; not for media-list tiering, embargo terms, or press-release structure — use press-media-relations. 达人邀约建联/合作谈判话术
Use when the user asks to "optimize our landing page for influencer traffic", "fix our promo-code landing page", or "improve conversion from a creator campaign"; produces a message-match audit, page-structure and social-proof recommendations, a promo-code/CTA conversion plan, and an A/B test roadmap. Not for measuring campaign results after launch — use performance-analyzer. 落地页优化/达人流量转化提升
Use when the user asks to "analyze influencer campaign performance", "compare influencers", or "find what content worked"; produces metric scorecards vs target and benchmark, platform/influencer/content rankings, engagement-quality and sentiment reads, conversion-attribution breakdowns, and ranked learnings. Not for dollar-level return math — use roi-calculator. 达人营销效果分析/投放复盘
Use when the user asks to "create a campaign report", "build an executive summary", or "deliver client results"; produces audience-tailored influencer marketing reports (executive, client, internal team) with data tables, narrative, key learnings, and recommendations. Not for raw metric computation — use performance-analyzer. 达人营销报告/结案汇报
Use when the user asks to "calculate influencer ROI", "prove campaign value", or "what was our ROAS"; produces direct ROI/ROAS, earned media value, attribution-modeled revenue, LTV-based ROI, and a stakeholder-ready summary. Not for building the full slide/written report — use report-generator. 达人营销ROI计算/投资回报测算
Use when the user asks to "score this influencer", "rank these creators for our campaign", or "tell me which influencer is the best fit"; produces the typed STAR Suitability (S) read plus a separately labeled campaign-fit ranking without mixing campaign-specific commercial fit into the Suitability read. Not for finding new influencers — use influencer-discovery; not for sending outreach — use outreach-manager. 达人适配度评分/创作者筛选排名
Use when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with brand-fit scores, format calls (rising/peak/declining), a cultural calendar, and go/skip recommendations. Not for finding the creators to run those trends — use influencer-discovery; not for building the brand posting calendar from a go verdict — use social-calendar-builder. 热点趋势洞察/借势营销
Use when the user asks to "create an influencer brief" or "write a campaign brief"; produces a structured creator brief with deliverables, key messages, creative direction, timeline, disclosure rules, and compensation terms. Not for choosing how to split spend across creators — use budget-optimizer. 达人合作简报/创作者BF
Use when the user asks to "allocate my influencer budget", "optimize spend across tiers", or "compare budget scenarios"; produces a tier/platform/content allocation table, ROI and CPM/CPE projections, scenario comparisons, and mid-campaign reallocation moves. Not for building the full campaign plan — use campaign-planner. 达人预算分配/投放预算优化
Use when the user asks to "plan an influencer campaign", "build a campaign blueprint", or "launch a product with creators"; produces campaign objectives, platform and influencer-tier strategy, content requirements, a phased timeline, budget allocation, and KPI targets. Not for writing individual creator briefs — use brief-generator; not for the overall product-launch plan (tiering, calendar, press, community day) — use launch-tier-planner, which hands this skill the creator lane. A launch request that does not mention creators routes to the launch discipline, not here. 达人营销策划/种草方案
Use when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership roster, campaign and content-strategy breakdown, performance estimates, and a gap/opportunity list. Not for finding your own new creators — use influencer-discovery. 竞品达人合作追踪/竞品营销分析
Use when the user asks to "package the launch assets", "build a press kit", or "prep the store listing and go-live checklist"; produces a tier-scoped launch asset manifest with production status — a press kit spec (factsheet, description, history, features, videos, images, logo and icon, awards, contact), demo script and screenshot specs, a launch FAQ, dual-store listing metadata drafts against the official character budgets (per App Store Connect / Play Console documentation), and a technical go-live checklist manifest (robots flip, sitemap, OG tags, analytics verification — execution stays with technical-seo-checker and serp-markup-builder). Not for the message copy itself — use message-house-builder or content-writer; not for landing page UX — use landing-optimizer; not for keyword research beyond the store surfaces — use keyword-research. 发布资产打包/press kit/商店listing规格/上线检查清单
Use when the user asks to "plan launch pricing", "design pricing tiers / packaging", or "set up a launch discount / early-bird offer"; produces a launch pricing and packaging plan — tier structure and naming, a value-to-price map aligned to the message house, a launch-offer ladder with a true deadline reason, beta / early-adopter pricing with a post-launch graduation path, and guarantee / refund terms — with every price claim and offer term submitted to memory/events/claims.ndjson. Not for the canonical offer / claim record — use offer-claims-registry; not for paid-newsletter subscription economics — use newsletter-monetization-planner; not for ad bidding — use bid-strategy-planner. 发布定价/梯度打包/早鸟优惠/保证设计
Use when the user asks to "build battle cards", "prep the sales team for launch", or "write the internal launch FAQ"; produces the internal enablement kit for a sales-led launch — battle cards vs each named alternative (where we win / where they win / trap questions, every fact traceable), a sales talk track derived from the PR-FAQ spine, an objection-handling table (objection → response → evidence), internal FAQ + CS macros, and an internal launch announcement with embargo discipline. Not for the external message house — use message-house-builder; not for competitor tracking itself — use competitor-tracker or competitor-analysis; not for outbound sequences — use cold-outbound-sequencer. 销售赋能/battle card/销售叙事/异议处理/内部FAQ
Use when the user asks to "launch on Product Hunt / Hacker News", "prepare community or directory launch submissions", or "plan the launch submission waves"; produces per-platform submission packages — a Product Hunt tagline / gallery / first-comment skeleton, a factual Show HN title and text, per-subreddit posts with a self-promotion rules table, tiered directory waves, and a regional channel matrix including Chinese communities — plus a platform red-line check (never solicit votes or organize voting rings) and T-0 submission-status lines for the launch registry. Not for paid amplification — use content-amplifier; not for creator channels — use campaign-planner; not for launch telemetry readouts — use launch-monitor; not for ongoing community presence or pre-launch karma-building outside the launch window — use participation-warmup-planner. 社区发布/PH提交包/Show HN/目录波次/平台红线/中文渠道
Use when the user asks to "build a media list for my launch", "write a launch press release", or "pitch press under embargo"; produces a three-tier media and analyst list (Tier 1 exclusive candidates, Tier 2 vertical press, Tier 3 communities and newsletters), an embargo pitch timing skeleton keyed to the launch-registry date, a press-release draft in standard structure with no fabricated quotes or numbers, and an analyst briefing outline. Not for press-kit assets — use launch-asset-packager; not for follow-up sequence mechanics — use outreach-manager; not for post-launch news-echo monitoring — use launch-monitor. 媒体名单/禁运期pitch/新闻稿/分析师简报
Use when the user asks to "triage launch feedback", "cluster reviews, comments, and board posts into themes", or "set up a you asked, we shipped loop"; produces a feedback theme digest (frequency, severity, representative quotes per theme), an open→planned→started→completed/declined status loop with duplicate-merge and notification rules, shipped-change announcement material, and a compliant social-proof harvest protocol (never incentivized store reviews). Not for repurposing or amplifying the harvested proof — use content-amplifier; not for executing testimonial outreach threads — use outreach-manager. 反馈分诊/状态环/社证收割/评测合规
Use when the user asks to "monitor my launch", "track our Product Hunt / Hacker News ranking", or "watch the launch window"; runs the T-0 to T+30 window watch — pre-launch instrumentation verification (UTM/event checks, the upstream of RAMP P1), HN rank/points/comments polling with a comments-over-points flamewar early-warning (Estimated heuristic), PH votes/featured status, store charts and reviews, news echo, D0/W1/M1 KPI snapshots vs targets, spike-vs-sustain and owned-capture reads, and alert thresholds against the launch-tier KPI targets. Not for launch-day go/rollback calls — use launch-day-conductor; not for metric deep-dives — use performance-analyzer; not for SEO rank tracking — use rank-tracker. 发布监控/排名轮询/火焰战比/spike-sustain
Use when the user asks to "design an early access program", "set up a waitlist and beta stages", or "define beta graduation criteria"; produces a waitlist→concept→alpha→beta→GA stage ladder with per-stage purpose and opt-in semantics, quantified graduation criteria per stage (labeled Estimated), a cohort-gating and invite-throttling plan, tester recruitment with launch-day social-proof prep, a feedback-loop spec where every status change notifies its subscribers, and a referral-loop mechanism spec (invite codes, anti-abuse). Not for waitlist acquisition strategy or the capture-flow spec — use list-growth-designer; not for the canonical stage record — use launch-registry. waitlist/内测阶梯/抢先体验/毕业标准/反馈闭环
Use when the user asks to "plan my launch tier", "how big should this launch be", or "build a launch risk register with kill criteria"; produces a tier decision (Tier 1 flagship all-channel / Tier 2 targeted / Tier 3 changelog-level), a launch-type declaration (new-product / feature / relaunch / partnership with co-marketing split), an effort calibration matrix (tier to channel intensity and asset scope), D0/W1/M1 KPI targets (labeled Estimated), a risk register (likelihood x blast-radius, owners, mitigations, kill criteria / rollback thresholds), and a T-8w to T+4w timeline skeleton. Not for picking the launch date or window — use launch-window-planner; not for creator-channel launch campaigns — use campaign-planner. 发布分级/发布类型/风险登记册/kill criteria
Use when the user asks to "pick a launch date", "plan the launch window", or "set the embargo and lift time"; produces a candidate-window comparison table (conflict / tailwind / risk per window) built from industry-event cycles and the competitor launch calendar, a launch-week vs rolling-release format call, store-review buffer padding (labeled Estimated), and an embargo window definition (lift moment + timezone) submitted to the launch registry as a candidate. Not for judging the cultural moment itself — use trend-spotter; not for launch-day execution — use launch-day-conductor. 发布择时/发布窗口/竞品日历/禁运期窗口/审核缓冲
Use when the user asks to "map our positioning", "name our competitive alternatives", or "pick a beachhead segment for the launch"; produces a Dunford-style positioning canvas — named competitive alternatives (including spreadsheet and status quo), unique attributes (verifiable, or routed to the claims ledger), value themes (attribute→benefit→value chains), a target beachhead segment scored on serviceability / pain intensity / reachability, and a one-sentence onlyness statement — the sole upstream of the message house and the entity-signal source for the canonical entity profile. Not for the message house or per-channel launch copy — use message-house-builder; not for audience/persona profiling itself — use audience-mapper; not for SEO keyword positioning — use keyword-research. 定位画布/竞争替代品/独特价值/滩头细分
Use when the user asks to "check if our surfaces have drifted from the canon", "watch for competitor repositioning", or "define when we should reposition"; produces a drift report — self-drift per flagship surface vs the narrative-registry canon over time (via wayback.py, change history Measured with as-of dates), competitor-repositioning alerts, an explicit repositioning-trigger condition set, and a D1/W1/M1 message-shift retro (intended vs actual pull-through, evidence-labeled) — feeding the TALE L drift-audit sub-items and the narrative-whiplash guardrail fact base. Not for the first-time consistency check before a surface ships — use narrative-cascade-planner; not for computing the TALE profile result or running the vetoes — use narrative-quality-auditor; not for echo-rate / AI-answer resonance measurement — use narrative-resonance-monitor. 自漂移监测/竞品重定位告警/重定位触发/叙事漂移复盘
Use when the user asks to "measure how our narrative is landing", "track echo rate against our canon lexicon", or "check how AI answer engines describe our brand"; produces a resonance report — echo rate (overlap of market language with the narrative-registry canon lexicon, method declared), AI-answer perception via tavily.py --answer (proxy-labeled), share-of-voice on a locked competitor panel (reusing share-of-voice-tracker), and resonance signals from bluesky.py / gdelt.py / pageviews.py — every number labeled Measured / proxy / User-provided, feeding the TALE E dimension and the upstream of the E1 evidence-integrity veto. Not for rebuilding share-of-voice machinery — use share-of-voice-tracker; not for own-site GA4/GSC analytics — use performance-monitor; not for scoring TALE profile result — use narrative-quality-auditor; not for adjudicating claims — use offer-claims-registry. 回声率/AI回答感知/份额之声/共鸣信号
Use when the user asks to "plan how our narrative lands on every surface", "write per-surface message-match specs", or "brief each creative builder from the canon"; maps the narrative-registry canon onto every flagship surface (homepage, pricing, store listing, sales deck, social bio, docs, email) as a per-surface message-match spec — what claim, pillar, proof, and objection reframe each surface must carry — and cuts a handoff brief to each discipline''s creative builder (content-writer, ad-creative-builder, email-creative-builder, social-creative-builder, message-house-builder), so the same story lands consistently everywhere. Not for writing the finished surface copy — use each discipline creative builder; not for the tier-scoped launch asset manifest — use launch-asset-packager; not for scoring cross-surface consistency — use narrative-quality-auditor; not for claim adjudication — use offer-claims-registry. 叙事落地/逐面消息一致/创意交接简报/画布传导
Use when the user asks to "map the category narrative", "tear down how competitors tell their story", or "find the language conventions in our market"; produces a category narrative map — the dominant stories and points of view in the category, its language conventions and framing clichés, and a per-competitor narrative teardown (arc, claimed onlyness, proof pattern) plus how each rival''s messaging has shifted over time (scraped copy vs archived copy). Not for the positioning canvas itself — use positioning-mapper; not for the beachhead''s beliefs and objections — use audience-belief-mapper; not for SERP keyword targeting — use keyword-research; not for claim adjudication — use offer-claims-registry. 品类叙事/竞争叙事拆解/语言惯例/叙事演变
Use when the user asks to "map what our surfaces say today", "inventory our current messaging", or "find the gap between what we say and what we mean"; produces the narrative baseline — a surface-by-surface inventory of what every owned touchpoint (homepage, pricing, docs, decks, social bios, email footers) claims RIGHT NOW, each line labeled Measured / User-provided / Estimated, plus a per-surface gap read vs the intended message and the drift-baseline snapshot the Evaluate phase measures future drift against. Not for authoring the canon — use message-system-architect; not for scoring the surfaces or running the vetoes — use narrative-quality-auditor. 现状叙事盘点/各触点口径/意图差距/漂移基线
Use when the user asks to "register this claim", "log our current offers", or "where is the proof for this figure"; curates claim wording, evidence, disclosures, terms, review dates, and live offers through the append-only claims event stream. Not for scoring claim vetoes — use the relevant auditor; not for writing ad copy — use ad-creative-builder. 广告声明台账/优惠信息登记/证据溯源
Use when the user asks to "analyze backlinks", "analyze my off-site signals", or "track AI traffic / ChatGPT / Perplexity referrals"; profiles referring domains, anchor-text mix, toxic links, and disavow candidates (backlinks mode) or isolates AI-assistant referral sessions in GA4/GSC/logs and reports their trend, landing pages, and AI-vs-organic conversion (ai-referrals mode). Not for internal links — use site-structure-optimizer; not for keyword positions — use rank-tracker; not for multi-metric stakeholder reports — use performance-monitor. 外链分析/反向链接/AI流量/AI引荐/ChatGPT流量/AI转化
Use when the user asks to "generate an SEO report", "出月报", "set SEO alerts", or "排名掉了提醒我"; two modes — report builds multi-metric traffic/ranking/authority/content dashboards, and alert configures threshold notifications for future ranking, traffic, technical, backlink, competitor, and AI-visibility changes. Not for raw position-by-position deltas — use rank-tracker. SEO报告/绩效仪表盘/SEO预警/排名监控
Use when the user asks to "track rankings" or "查排名"; measures keyword and SERP-position deltas over time from provided exports or connected tools, including AI-response checks. Not for multi-metric stakeholder reports or setting alerts — use performance-monitor (report or alert mode). 排名追踪/SERP监控
Use when the user asks to "write SEO content", "draft a blog post / landing page", "update outdated content", or "fix traffic/ranking decay"; two modes — new drafts pages with keywords, headers, snippets, and evidence boundaries; refresh scores decay, prioritizes update work, and produces a republish plan with GEO guidance. Not for AI-citation/GEO readiness scoring — use geo-content-optimizer; not for publish-gate scoring — use content-quality-auditor. SEO文章写作/内容更新/排名恢复