Marketing Claude Skills
3 187 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 033 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 265 copies of these same skills sitting in other people's repositories — counted once here, not 265 times.
3 187 unique 354 authors 74 updated this month 129 from vendors
Strategic marketing leadership guidance for B2B SaaS and technology companies. Covers go-to-market strategy, product marketing, content marketing, demand generation, SEO, community building, event marketing, PR, partnerships, and pricing strategy. Use when planning marketing strategy, launching products, building brand awareness, driving demand, or scaling marketing operations. Use for "marketing plan", "GTM strategy", "content strategy", "demand gen", "product launch marketing".
Expert PR and media relations guidance for earned media, press coverage, and reputation building. Use when writing press releases, crafting media pitches, developing journalist relationships, planning embargo strategies, managing crisis communication, placing thought leadership, building analyst relations, submitting award applications, or measuring PR coverage. Use for media outreach, press kits, speaking opportunities, and earned media strategy.
Expert performance marketing guidance for paid acquisition, CRO, and growth optimization. Use when creating ad campaigns, writing ad copy, optimizing landing pages, setting up A/B tests, analyzing CAC/LTV, building attribution models, or planning retargeting strategies. Use for Google Ads, Meta Ads, LinkedIn Ads, conversion tracking, budget allocation, and funnel optimization.
Expert partnership marketing guidance for building and scaling partner programs, co-marketing campaigns, and channel ecosystems. Use when developing partner strategy, creating co-marketing content, designing partner tiers, building affiliate programs, positioning in integration marketplaces, enabling channel partners, planning joint webinars, or structuring revenue sharing. Use for technology partnerships, reseller programs, strategic alliances, and partner relationship management.
Bridges asset requirements from motion design specs to production-ready assets. Parses specs for required assets, recommends free/paid sources, provides format conversion guidance, generates validated import code, and offers asset preparation checklists. Use when preparing assets for Remotion projects or when asked "where to get assets", "how to prepare assets", "asset formats for Remotion".
Expert renewal management guidance for maximizing retention and expansion revenue. Use when building renewal playbooks, forecasting renewal pipeline, structuring multi-year deals, developing pricing strategies, mitigating churn risk, defending against competitive displacement, negotiating contracts, attaching expansion to renewals, or optimizing renewal operations. Covers high-touch and tech-touch renewal motions, early renewal strategies, and save plays.
Expert sales negotiation strategist for B2B deal-making. Use when planning negotiation strategy, handling discount requests, closing deals, navigating procurement, or structuring win-win agreements. Covers anchoring, framing, BATNA development, multi-party negotiations, and contract terms. Use for enterprise deals, pricing discussions, and high-stakes negotiations.
Expert product marketing guidance for SaaS growth - trial acquisition, user activation to first value, and freemium-to-paid conversion. Use when writing landing pages, onboarding flows, email sequences, pricing pages, upgrade prompts, or any growth/conversion copy.
Expert SEO content strategy for SaaS and B2B sites. Use when doing keyword research, planning content clusters, creating pillar pages, optimizing on-page SEO, fixing technical SEO issues, building links, refreshing content, implementing programmatic SEO, mapping search intent, optimizing for SERP features, or measuring content performance. Use for SEO audits, content gap analysis, and organic growth strategy.
Expert VSL (Video Sales Letter) and product marketing video storyboard writer. Use when creating sales videos, product demos, explainer videos, social media video content, or marketing video scripts. Use when asked to "write a video script", "create a VSL", "storyboard a sales video", or "script a product demo". Produces storyboard scripts optimized for handoff to motion designer and Remotion video production.
Expert website copywriting for SaaS and B2B companies. Use when writing homepage copy, feature pages, about pages, pricing pages, comparison pages, product tours, integration pages, use case pages, demo/contact pages, or navigation microcopy. Use for website messaging hierarchy, value proposition development, and page-level conversion optimization.
| validation with JSON-LD generation, internal linking analysis, Core Web Vitals, page speed optimization, crawl budget analysis, cannibalization detection, international SEO. Uses firecrawl for crawling/scraping, curl for HTTP header checks.
| Perplexity citations, ChatGPT mentions. Structured data for AI consumption, FAQ and entity optimization, brand authority signals, brand SERP management. Uses firecrawl to analyze AI search results and competitor AI visibility.
| optimization, heading structure, keyword density, SERP preview, content readability, featured snippet optimization, content gap and decay detection, pre-publish checklists. Uses firecrawl to scrape pages for analysis.
| generation, monthly SEO reporting framework, toxic link identification, link opportunity scoring, and unlinked mention discovery. Uses firecrawl to research competitor link sources and find outreach targets.
| NAP consistency checks, local citation audits, review response templates, local keywords. Uses firecrawl to scrape competitor GBP profiles and local SERPs.
| Revenue-focused keyword research and strategy for SEO campaigns. Handles keyword discovery, clustering, search intent mapping, difficulty assessment, competitor gap analysis, topical authority mapping, SERP feature analysis, competitor content strategy reverse engineering, and programmatic SEO template generation.
Use when auditing a finished or near-finished AER, AER:Insights, or AEJ manuscript for internal consistency: headline numbers across abstract, introduction, results, and tables; sample sizes; log-point and percentage-point conversions; cross-references; and in-text-citation/bibliography matching. Apply after the body and exhibits exist, before aer-referee-sim and aer-submission.
| Competitive-differentiation reviewer that refuses to accept "the user wants this" as sufficient — insisting the plan also explain why a real customer would choose it over every real alternative, including doing nothing at all. Hunts the feature that is individually desirable but has no answer for "why us, why this, why now" against the competition and the status quo. Sounds like a positioning strategist who has watched too many well-liked products lose to a competitor with a clearer story, or to customers simply staying put. Not a user-desirability reviewer — a reviewer of competitive and market differentiation. A lens for any product checkpoint — plan, roadmap, or go-to-market framing. pay for it over an alternative, the competitive landscape is unaddressed, or "no one else does this" is asserted without checking — any time the worry is "why would the customer choose this over the alternative, including doing nothing?"