Marketing Claude Skills
3 187 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 029 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 247 copies of these same skills sitting in other people's repositories — counted once here, not 247 times.
3 187 unique 354 authors 1 619 updated this month 129 from vendors
Use when planning to rank for a specific keyword. The agent Googles it, reads the top 10, classifies intent, reads the top 3 competitor pages, and produces a 90-day ranking plan with intent, SERP analysis, and content recommendations.
Use when planning a new article. The agent Googles the keyword, reads the top 10 results, classifies intent, maps the content gap, and produces a writer-ready brief with structure, outline, and on-page artifacts. No keyword tool required.
Use when auditing a specific page's SEO performance, content quality, and competitive position. The agent fetches the URL, Googles the primary keyword, reads the top 3 competitors, and produces a full 7-dimension audit — no exports, no analytics access required.
Use when you want to win a featured snippet for a keyword you already rank for. The agent checks the current snippet format, analyzes your content, and rewrites the relevant section to match what Google wants.
Use when writing a complete SEO article. Includes the full anti-AI-slop ruleset (banned vocabulary, banned phrases, banned structural patterns) and voice rules. The agent researches the SERP itself if needed — no keyword data exports required.
Use when a page ranks for a keyword but isn't in the top 3 and you want to know exactly what's missing. The agent compares the page to the top-ranking competitors and produces a specific list of entities, subtopics, and relationships to add.
Query, audit, and optimize Google Ads campaigns. Supports two modes: (1) API mode for bulk operations with the google-ads Python SDK, (2) attached-browser mode for users without API access. Use when asked to check ad performance, pause campaigns or keywords, find wasted spend, audit conversion tracking, or optimize Google Ads accounts.
Query Google Search Console for SEO data - search queries, top pages, CTR opportunities, URL inspection, and sitemaps. Use when analyzing search performance, finding optimization opportunities, or checking indexing status.
Scrape e-commerce data for pricing, reviews, bestsellers, and seller discovery across 30+ platforms including Amazon, Walmart, eBay, Shopify, WooCommerce, and more. Use when user asks about product prices, competitor analysis, store scraping, tech stack detection, food delivery, real estate, or marketplace intelligence.
> This skill should be used when the user asks to "analyze a competitor", "compare pricing", "competitive landscape", "market research", "what do customers think", "review intelligence", "hiring signals", "content strategy", "SEO battle", "build a battlecard", "competitive analysis", "who are the players", "who competes with", "market intelligence", "competitive positioning", "deep dive on a company", "board prep", "SWOT analysis", "how does [X] compare to [Y]", or mentions competitor analysis, pricing comparison, customer sentiment, or market landscape research. Requires Apify CLI or Apify MCP server.
Research, spy on, and analyze ads across Meta (Facebook & Instagram), Google (Ads Transparency Center + paid search results), TikTok (Ads Library + Creative Center), LinkedIn Ad Library, and X (Twitter — promoted tweets, best-effort) using Apify Actors. Use when user asks about competitor ads, ad library research, winning creatives, ad copy analysis, landing page audits from ads, cross-platform ad audits, brand transparency checks, or any task involving paid ad creatives, advertiser data, or ad targeting from public ad libraries.
Track whether a brand and its competitors get cited or mentioned across Google AI Overviews, Google AI Mode, ChatGPT Search, Perplexity, Microsoft Copilot, and Google Gemini for a defined set of prompts, on a recurring schedule. Use when user asks to track AI visibility, monitor brand mentions in AI search, track ChatGPT citations, do AI search SEO tracking, GEO tracking (Generative Engine Optimization), AEO tracking (Answer Engine Optimization), monitor Perplexity citations, track AI Overviews mentions, see if their brand shows up in AI search, discover which prompts competitors rank for in AI search, find citation opportunities, or audit a website for AI visibility readiness.
Find sites ranking for target keywords, score every prospect with Ahrefs domain authority and page-level traffic, identify the strongest pitch angle per row ("links to competitor", "mentions brand without linking", "top-3 SERP", "resource page", "outdated content"), generate brand-voice-matched outreach emails using an outreach-type-aware template (unlinked-mention claim, competitor-link replacement, resource-page inclusion, outdated-content replacement, topical niche-edit), and propose a concrete in-article link placement as three artifacts — the verbatim source sentence, the same sentence rewritten with the link spliced in, or a fully-drafted new insertion if no natural fit exists. Use when user asks to find link building opportunities, prospect link partners, recover unlinked brand mentions, replace competitor links, build a tiered outreach list, or run cold email outreach for SEO link building.
Redesign an existing site or app without losing what already works — audits the current surface first, classifies what to preserve (brand, IA, SEO, content), picks a refresh/reskin/rebuild scope, then modernizes deliberately. Use when the user says "redesign", "modernize this site", "refresh the UI", "make this look current", or points at an existing page/URL they want improved rather than rebuilt from scratch. Invoke when the user asks for redesign on their UI, or mentions 'redesign' alongside design / UI / frontend work.
Create brand-safe content for athletes. Personal branding strategy, engagement optimization, crisis communication, sponsor integration.
Generates professional board meeting presentation content (board-deck.md) with executive summary, financials, product updates, GTM metrics, team/hiring, strategic decisions, and appendix. Supports early-stage, growth-stage, and pre-IPO formats. Use when preparing board meeting materials, quarterly board updates, or investor presentations.
Compose a premium, animated landing page section by section in Next.js + Tailwind + Motion (Framer Motion) — built on a real design system, with editorial copy and motion that feels human-crafted, not template-generated. Use when building or rebuilding a landing page, marketing site, or hero/feature/pricing/CTA sections that need to look production-ready and bespoke from day one.
Generates full consulting proposals from a brief. Input client name, problem description, and rough scope. Outputs proposal.md with executive summary, problem statement, proposed approach, timeline, team, pricing tiers, and terms. Researches client company for personalization. Multiple pricing models. Professional formatting matching consulting standards.
Track competitor blog posts, whitepapers, and content strategy. Identify content gaps in your strategy.
Monitors competitor websites, pricing, content changes, hiring patterns, and product updates. Generates intelligence reports with strategic implications and trend analysis. Stores history for longitudinal tracking.
Maps the full customer journey from first touch to advocacy. Generates a comprehensive customer-journey.md with all stages, touchpoints, emotions, pain points, opportunities, Mermaid diagrams, and metrics. Use when mapping customer experience, designing onboarding flows, identifying churn risks, or optimizing conversion funnels.
Aggregate and analyze customer reviews from G2, Capterra, Trustpilot, App Store, and other platforms. Performs sentiment analysis, identifies pain points, extracts feature feedback, generates marketing claims, and compares competitor reviews. Use when users need review analysis, competitive intelligence, or customer feedback insights.
Build a panel of your real buyer personas (from a deep scan of any tools you allow it to connect to) and have them debate any decision you bring — a marketing launch, a price increase, a new product, a positioning change, a feature cut. Returns a structured debate, the strongest objections, and a clear recommendation. Use when you want your actual customers in the room before you commit.
Identifies upsell and cross-sell opportunities within existing customer accounts. Analyzes product usage, feature gaps, team growth, industry benchmarks, and competitive pressure to surface revenue expansion plays scored by potential, effort, and likelihood. Generates an expansion-playbook.md with account-by-account opportunities, recommended pitch, timing, and approach.
Convert game stats and highlights into engaging recaps. Multiple styles: Twitter thread, Instagram carousel, blog post, newsletter.
Turn a marketing brief or product offer into a finished short-form video ad built in HyperFrames — hook, script, shot-by-shot storyboard, scene-by-scene HTML composition, captions, and voiceover. Outputs platform cuts (vertical 9:16, square, 16:9). Use when you need a launch ad, product promo, social video, or paid-creative concept ready to render.
Optimize landing pages for conversions, performance, and SEO. Use when improving landing pages, increasing conversions, or optimizing page performance.
Write high-converting landing page copy using proven frameworks like PAS (Problem-Agitate-Solution), AIDA, and StoryBrand. Creates headlines, value propositions, CTAs, and full page sections optimized for conversion. Use when users need landing page copy, sales page content, or marketing website text.
Build targeted prospect lists by analyzing LinkedIn profiles, extracting job titles, companies, locations, and recent activity. Identifies decision-makers, tracks job changes for warm outreach, and enriches contact data. Use when users need to find prospects, build lead lists, or track decision-maker movements.
Get a local business found on Google -- audit and optimize the Google Business Profile, local pack ranking factors, review velocity, NAP consistency across directories, and location pages. For businesses whose customers search "near me," this outranks everything else in marketing.
Input your best customers and find 100+ companies that match the profile. Uses firmographic data, tech stack, growth signals, and similarity scoring to identify ideal prospects. Use when building target account lists or expanding to new markets.
TAM/SAM/SOM calculator with deep market research. Produces comprehensive market-sizing.md with top-down and bottom-up estimates, methodology, data sources, assumptions, sensitivity ranges, growth projections, competitive landscape, and Mermaid visualizations. Use when user needs market size estimates, addressable market analysis, go-to-market sizing, investor-ready market analysis, or business plan market validation.
Generate unique personalized first lines for hundreds of prospects using company news, LinkedIn activity, and mutual connections. Saves 10+ hours of manual research per campaign. Use when you need personalized outreach at volume.
Transform podcast transcripts into comprehensive content marketing suites including blog posts, social media content, newsletters, SEO-optimized articles, and timestamps. Use when user provides podcast transcripts or wants to repurpose podcast content.
Design and roll out a price increase or packaging change without triggering churn. Segments the base by price sensitivity, models revenue and churn scenarios, decides grandfathering and notice strategy, and produces the full comms kit (customer email, in-app notice, sales talk track, support FAQ, objection handling). Use when raising prices, repackaging tiers, or moving customers to new plans.
Designs pricing strategies for products and services. Takes product/service, costs, target market, competitors. Analyzes cost-plus, value-based, competitor-based, penetration, premium models. Researches competitor pricing. Generates pricing-strategy.md with recommended model, price points, tier structure, discount policies, annual vs monthly analysis, sensitivity to churn, expansion revenue modeling.
Aggregate prospect intelligence from multiple sources including news, social media, company websites, and financial data.
Simulate a panel of your real prospects and buyers to pressure-test sales and marketing before it goes out — cold emails, pitch decks, landing pages, pricing pages, demo scripts, proposals. Each simulated prospect reacts in character, raises the objection they'd actually raise, and tells you whether they'd reply, book, or ghost. Use to de-risk outbound and messaging without burning real leads.
Top-down vs bottom-up quota models. Historical attainment, market growth assumptions, ramp periods, territory complexity.
Debug regex patterns with visual breakdowns, plain English explanations, test case generation, and flavor conversion. Use when user needs help with regular expressions or pattern matching.
Multi-dimensional rep evaluation: activity, conversion, velocity, deal size. Peer benchmarking and coaching priority identification.
Group related keywords into topic clusters. Create content hub architecture recommendations and internal linking strategies.
Optimize content for search engines with keyword analysis, readability scoring, meta descriptions, and competitor comparison. Use this when users want to improve SEO, optimize blog posts, or analyze content for search performance.
Create standardized UTM tracking for all campaigns. Ensure consistent naming conventions across team and generate tracking reports.
Transform webinar recordings into multiple content assets including blog post series, social media snippets, infographic ideas, email sequences, and sales one-pagers. Extracts key moments, quotes, and insights for maximum content ROI. Use when users need to repurpose webinars, video content, or live presentations into multi-channel marketing materials.
> Write SEO pages that rank on Google AND get cited by LLMs. Uses live SERP data, 500-token chunk architecture, RAG optimization for Gemini 3.5 Flash, the Two-Gate AEO framework (retrieval-pool entry + selected-citation extraction), the Anti-NLP Stuffing Protocol (structural entity placement, no keyword-density stuffing), strict single-service local isolation, and the Reddit Test quality gate. "rank for [keyword]", "rewrite this page for SEO", "GEO", "AEO", "write a page that ranks".
Batch download open-access PDFs by DOI using legitimate OA APIs (Unpaywall, PMC, OpenAlex, Crossref). Optional PDF→Markdown conversion for token-efficient LLM analysis.
Optimize content for AI search and LLM citations across AI Overviews, ChatGPT, Perplexity, Claude, Gemini, and similar systems. Use when improving AI visibility, answer engine optimization, or citation readiness.