3 187 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 033 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 265 copies of these same skills sitting in other people's repositories — counted once here, not 265 times.
3 187 unique 354 authors 74 updated this month 129 from vendors
Create polished terminal GIF recordings using VHS (Video Hardware Software) by Charmbracelet. Use when asked to create terminal demos, CLI gifs, command-line recordings, or animated terminal screenshots for documentation, READMEs, or marketing.
> Find leads by scraping engagers from a competitor's top LinkedIn posts. Given one or more company page URLs, scrapes recent posts, ranks by engagement, selects the top N, extracts all reactors and commenters, ICP-classifies, and exports CSV. Use when someone wants to "find leads engaging with competitor content" or "scrape people who interact with [company]'s LinkedIn posts".
> Evaluate a website, landing page, content, or any online asset through the eyes of pre-built synthetic ICP personas. Loads personas from buyer-persona-generator output, freeform focus group, and head-to-head competitive comparison. Reusable — run against the same site after changes, or against new content anytime.
> Detect buying intent from job postings. When a company posts a job in your problem area, they've allocated budget and are actively thinking about the problem. This skill finds those companies, qualifies them, extracts personalization context, and outputs everything to a Google Sheet. Does NOT do outreach — just delivers qualified leads with reasoning.
> Find warm leads by searching LinkedIn for pain-language posts — the frustrations, complaints, and operational struggles your ICP talks about publicly. Asks clarifying questions to understand your product, ICP, and their pain points, then generates pain-language search keywords, scrapes LinkedIn for posts and engagers, enriches profiles, and ICP-filters the results. Use when someone wants to "find leads who are complaining about X" or "find people discussing problems we solve" or "LinkedIn pain-based prospecting."
> Detect buying signals across TAM companies and watchlist personas. (headcount growth, tech stack changes, funding rounds), (2) Apify-powered signals (job postings, LinkedIn content analysis, profile changes), and (3) post-processing with dedup, scoring, and lead status updates. Writes signals to Supabase signals table for downstream activation.
Build a prospect list of companies with decision makers, verified contact info, and hiring/intent signals. Use when asked to find leads by industry, build an account list with specific titles, prospect companies that are actively hiring, or create a targeted outreach list filtered by company size, location, and hiring activity.
> End-to-end website audit through ICP eyes. Builds synthetic personas (if they don't already exist), runs a structured scorecard review of the client's site, then runs a head-to-head competitive comparison against top competitors. Produces a single consolidated report with persona feedback, competitive positioning, and prioritized recommendations. The complete "how do our buyers actually experience our site vs the competition?" workflow.
> Fills in missing data for inbound leads — researches the company, identifies the person's role and seniority, finds other stakeholders at the company, checks for existing CRM relationships, and updates the lead record. Produces enriched lead data ready for qualification or outreach. Tool-agnostic.
Extract leads from developer forums (Hacker News, Reddit) by detecting intent signals — alternative seeking, competitor pain, scaling challenges, DIY solutions, and migration intent. Scores users by intent strength and cross-platform presence.
Extract leads from competitor product activity — Product Hunt commenters/upvoters, HN posts about competitors, case studies, testimonials, tech press, and switching signals. Detects people actively switching from competitors as highest-priority leads.
Find attendees at conferences/events, research their companies, qualify against ICP, and launch outreach
Orchestrator that runs first for lead generation requests. Gathers business context via website analysis or questions, identifies competitors, builds ICP, and routes to signal skills with pre-filled inputs.
Detect buying signals from multiple sources, qualify leads, and generate outreach context
> Scrape blog posts via RSS feeds (free, no API key) with Apify fallback for JS-heavy sites. Use when you need to monitor competitor blogs, track industry content, or aggregate blog posts by keyword.
Scrape and search Reddit posts using Apify. Use when you need to find Reddit discussions, track competitor mentions, monitor product feedback, discover pain points, or analyze subreddit content. Supports keyword filtering, time-based searches, and subreddit-specific queries.
> Search and scrape Twitter/X posts using Apify. Use when you need to find tweets, track brand mentions, monitor competitors on Twitter, or analyze Twitter discussions.
> Monitor web sources for Series A-C funding announcements. Aggregates signals from TechCrunch, Crunchbase (via web search), Twitter, Hacker News, and LinkedIn. Filters by stage, amount, and industry. Returns qualified recently-funded companies ready for outreach.
> End-to-end cold email outreach orchestration. Handles goal alignment, lead ingestion from any source (CSV, paste, CRM export, database), sequence design, email generation, campaign setup in the user's chosen outreach tool, and launch. Tool-agnostic — supports Smartlead (full MCP automation), Instantly, Lemlist, Apollo, or manual CSV export.
> Track what key opinion leaders (KOLs) in your space are posting on LinkedIn and Twitter/X. Surfaces trending narratives, high-engagement topics, and early signals of emerging conversations before they peak. Chains linkedin-profile-post-scraper and twitter-mention-tracker. Use when a marketing team wants to ride trends rather than create them from scratch, or when a founder wants to know which topics are resonating with their audience.
> Scan an AgentMail inbox for newsletter signals using configurable keyword campaigns. Extracts matched keywords, context snippets, and company mentions from incoming emails. Use for monitoring accounting industry newsletters for buying signals like acquisitions, migrations, and staffing news.
> Subscribe to and scan industry newsletters for buying signals, competitor mentions, ICP pain-point language, and market shifts. Parses incoming newsletter emails via AgentMail, matches against keyword campaigns, and delivers a weekly digest of actionable signals. Use when a marketing team wants to turn newsletter subscriptions into an ongoing intelligence feed without manual reading.
> Write high-converting cold emails using structured frameworks, personalization tiers, and patterns from real campaigns. Pure reasoning skill — no scripts. Auto-loads when any task requires outreach copy.
Build email campaigns - find emails, verify them, and prepare outreach
> End-to-end funding signal composite. Takes any set of companies, detects recent funding events, qualifies against your company context, finds relevant people (buyers, champions, users), and drafts personalized outreach. Tool-agnostic — works with any company source, contact finder, and outreach platform.
> For churned accounts, research what has changed since they left — new funding, team growth, competitor dissatisfaction, product updates that address their pain — then assess re-engagement potential and generate a personalized win-back email sequence with timing recommendations. Chains web research and LinkedIn monitoring with email sequence generation.
> End-to-end hiring signal composite. Takes any set of companies, detects job postings that your product augments or replaces, finds relevant people (the hiring manager, buyers, champions, users), and drafts personalized outreach using the job role as the hook. Tool-agnostic — works with any company source, job board, contact finder, and outreach platform.
> Set up a complete outbound email campaign in Smartlead. Asks the user for campaign goal, audience, messaging, schedule, and mailbox allocation. Creates the campaign, adds leads, saves email sequences, sets schedule, and assigns available mailboxes. Use when a user wants to launch email outreach via Smartlead.
> End-to-end LinkedIn outreach campaign builder. Takes leads from Supabase, upstream skills, or CSV. Aligns on campaign goal and tone, writes personalized LinkedIn message sequences (connection request + follow-ups + optional InMail), presents for review, and exports for the user's outreach tool (Dripify, Botdog, Expandi, or manual CSV). Logs to Supabase outreach_log.
> End-to-end news-triggered signal composite. Takes any piece of news — an article, LinkedIn post, tweet, announcement, event, trend, regulation, product launch, acquisition, layoff, expansion, or any other public event — and evaluates whether the companies or people mentioned are ICP fits. If yes, identifies the connection between the news and your product, finds the right people to contact, and drafts personalized outreach using the news as the hook. Tool-agnostic. Accepts both company-level and person-level news triggers. article, tweet, blog post) or mentions a company/person they "came across", "saw", or "found" from any external source and asks about relevance, fit, ICP match, or whether to reach out. The user does NOT need to explicitly say "outreach" — any signal evaluation request from an external source triggers this.
> End-to-end leadership change signal composite. Takes any set of companies, detects recent leadership changes (new VP+, C-suite hires and promotions), evaluates relevance to your product, and drafts personalized outreach. Uses Apollo People Search (free) for fast detection + Apollo Enrichment (1 credit/person) for employment history, start dates, LinkedIn URLs, and verified emails.
> Email campaign/sequence performance review composite. Pulls campaign data (sends, opens, replies, bounces), reads actual email copy and subject lines, analyzes reply content (objections, positive interest, questions), and produces a diagnostic report covering quantitative metrics, copy quality, lead quality, and actionable recommendations. Tool-agnostic — works with Smartlead (MCP), Instantly, Outreach, Lemlist, Apollo, or CSV data.
> find decision-maker contacts, personalize messaging, launch campaign.
> End-to-end champion/buyer/user job change signal composite. Takes a set of known people (past buyers, champions, power users), detects when they move to a new company, researches the new company for ICP fit, and drafts personalized outreach leveraging the existing relationship. Tool-agnostic — works with any people source, detection method, and outreach platform.
> Discover all customers of a given company by scanning websites, case studies, review sites, press, social media, job postings, and more. Use when you need competitive intelligence on who a company sells to.
Research market trends, size, competitors, and growth opportunities
> Scrape G2, Capterra, and Trustpilot reviews for your product and competitors, then extract recurring themes, objections, proof points, and exact customer language for use in messaging. Chains review-site-scraper with LLM analysis. Produces a weekly or monthly digest that feeds directly into copywriting, positioning, and sales enablement. Use when a marketing team needs to ground messaging in real customer language.
Analyze website SEO - keywords, content, competitors, and improvement opportunities
> Pull real SEO metrics for any domain using Apify scrapers for Semrush and Ahrefs data. Gets domain authority, organic traffic estimates, keyword rankings, backlink profiles, top performing pages, and auto-discovers competitors from keyword overlap. No Semrush/Ahrefs subscription needed — uses Apify actors that scrape public pages.
> Analyze a website's SEO visibility, keyword rankings, traffic estimates, and competitive positioning. Uses web search probes, SimilarWeb (free tier via web), Useful for competitive intel, gap analysis, and reverse-engineering a company's organic acquisition strategy.
> AI sales coach composite. Analyzes all available sales data — email campaigns, call recordings/transcripts, reply patterns, pipeline outcomes — to identify what the user does well, where they struggle, and how to improve. Finds patterns in top-performing emails, winning call techniques, successful objection handles, and deal progression. Produces personalized coaching recommendations based on their specific product, market, and selling style. Tool-agnostic.
> Crawl a website's sitemap and blog index to build a complete content inventory. Lists every page with URL, title, publish date, content type, and topic cluster. Groups content by category and topic. Optionally deep-reads top N pages for quality analysis and funnel stage tagging. Use before SEO audits, content gap analysis, or brand voice extraction.
> Identify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ — and design the template structure, data model, and priority order. Outputs a complete pSEO blueprint with URL patterns, title templates, content frameworks, and data sources per variable.
> Reverse-engineer how competitors do programmatic SEO. Detects URL pattern clusters (vs/, integrations/, for-{industry}/), estimates page count per pattern, analyzes template quality, infers which patterns actually drive traffic, and identifies gaps you can exploit. Outputs a competitive pSEO landscape report.
> Comprehensive SEO footprint analysis. Catalogs all content, pulls real SEO metrics (via Apify Semrush/Ahrefs scrapers or free web search probes), runs competitor analysis, builds topic/keyword and content-type gap matrices, and produces a prioritized recommendations report. The complete SEO audit for any company.
> Find quick-win SEO content opportunities by comparing your site's existing content against competitor keyword rankings. Chains site-content-catalog and seo-domain-analyzer to build a content inventory, then identifies gaps — topics competitors rank for that you don't cover yet. Outputs a prioritized list of posts to write or update. Use when a seed/Series A team wants to start winning organic traffic without guessing.
> build keyword architecture, generate content calendar, draft content.
Find Twitter/X influencers to promote a product or brand. Use when asked to find influencers, discover Twitter accounts for partnerships, identify creators in a niche, or build an influencer outreach list.