Marketing Claude Skills
3 187 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 029 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 247 copies of these same skills sitting in other people's repositories — counted once here, not 247 times.
3 187 unique 354 authors 1 619 updated this month 129 from vendors
Mine longtail keywords + question keywords for a topic at scale to surface niche content opportunities. Outputs a content tier plan (template + URL pattern + sample pages + quality gates) suitable for programmatic publishing or steady editorial output. Distinct from `seo-keyword-cluster` (which plans pillar+spoke architecture from broad seeds) — this skill goes deeper into the long tail. Use when the user asks "longtail keywords", "question keywords", "niche content", "content opportunities at scale", "programmatic SEO", "content mining", or "what should I write about for {topic}".
Direct access to Google's own SEO data via Search Console (Search Analytics, URL Inspection, Sitemaps), PageSpeed Insights v5, CrUX field data with 25-week history, Indexing API v3, GA4 organic traffic, YouTube video search, Google NLP entity/sentiment analysis, Knowledge Graph entity verification, Web Risk safety, and Google Ads Keyword Planner. Bridges crawl-based analysis (the rest of this catalogue) with Google's real-time field data — actual Chrome user metrics, real indexation status, real search performance, real organic traffic. Use when the user asks "search console", "GSC", "PageSpeed", "CrUX", "field data", "indexing API", "GA4 organic", "URL inspection", "google api setup", "real CWV data", "impressions", "clicks", "CTR", "position data", "LCP", "INP", "CLS", "FCP", "TTFB", "Lighthouse scores", "youtube SEO", "knowledge graph", "keyword planner", or "real google data".
URL-level SEO intelligence — which keywords this page ranks for, traffic captured, position history, SERP context, and AI Search citation status. Produces a keep / refresh / consolidate / kill verdict for one page. Distinct from `seo-technical-audit` (which checks technical health, not keyword/traffic performance) and from `seo-content-brief` (which produces a NEW article from a topic). Use when the user asks "analyze this page", "page SEO performance", "what does this URL rank for", "page traffic", "should I refresh this page", or provides a single URL for analysis.
Build a phased SEO roadmap for a domain — quarter-by-quarter, tied to the site's competitive position, content gaps, technical debt, and AI Search readiness. Synthesises the outputs of multiple skills (`seo-technical-audit`, `seo-content-audit`, `seo-keyword-cluster`, `seo-competitor-gap-analysis`, `seo-ai-search-share-of-voice`) into one site-level plan with sequencing, owners, and success metrics. Distinct from `seo-keyword-cluster` (keyword architecture for one topic), `seo-content-brief` (one article), and `seo-keyword-niche` (longtail content tier). Use when the user asks for an "SEO plan", "SEO strategy", "SEO roadmap", "90-day plan", "quarterly SEO plan", "site SEO strategy", or "where do we focus next".
Pull a domain's XML sitemap (and sitemap-of-sitemaps), then compare against the most recent SE Ranking website audit. Surfaces (a) sitemap entries the crawler couldn't find (orphans from the sitemap), (b) audit pages missing from the sitemap (probably an oversight), (c) sitemap entries that are now 404, (d) lastmod inconsistencies. Use when the user asks for "sitemap analysis", "check my sitemap", "sitemap vs audit", "missing pages", "orphan pages", or "sitemap health".
Diagnose why a page is not ranking by reading the SERP backwards. Identifies the page type Google rewards for the target keyword, scores the candidate page against that pattern from multiple persona perspectives, and recommends the page format that would win the SERP. Use when the user asks "why isn't this page ranking", "page type mismatch", "SXO", "search experience optimization", "intent mismatch", or wants a wireframe.
Detect existing JSON-LD structured data on a page, validate against Google's rich-result requirements, and generate missing schema markup (Article, Product, LocalBusiness, FAQPage, BreadcrumbList). Produces paste-ready JSON-LD script blocks. Use when the user asks for "schema markup", "structured data", "JSON-LD", "rich results", "schema validation", or "fix the schema on this page".
Focused one-shot technical SEO audit for a domain. Crawlability, indexability, security, mobile, structured data, JS rendering — single-pass deliverable, not a diff. Distinct from `seo-drift` (which tracks changes over time) and from `seo-page` (which audits keywords/traffic for one URL, not technical health). Use when the user asks "technical audit", "site audit", "audit my site", "crawl issues", "indexation issues", or "technical SEO check".
Subdomain ownership map for a domain. Lists subdomains, queries overview/keywords/competitors/backlinks per subdomain, surfaces which subdomains own which topic clusters, where there's fragmentation, and whether consolidation is warranted. Use when the user asks "subdomain analysis", "subdomain ownership", "subdomain SEO", "blog vs main domain", "support vs docs subdomain", or "should I consolidate subdomains".
> Find weak pages, technical issues, and content gaps in SE Ranking, then coordinate the fix end-to-end in Planable — drafting the rewritten page copy in a Universal content page for feedback and approval, and scheduling the supporting social distribution. Use this skill whenever the user wants to act on a site/SEO audit by getting content fixed and promoted, or says things like "audit the site and help us fix the weak pages", "we need to rewrite these pages and approve the new copy", "coordinate a content refresh", "turn audit findings into an action plan with social distribution", or "which pages should we fix and how do we get the updates reviewed". Always activate when SE Ranking findings need to become reviewed, approved content plus a social push.
Reddit & X/Twitter auto-reply bot for ecommerce/SaaS growth. Finds relevant posts about AI customer service, Amazon FBA, Shopify — posts genuine AI-generated replies mentioning your product. Includes Reddit account warmup (karma building) and lead tracking. Triggers: social reply bot, reddit auto reply, twitter auto reply, x auto reply, social media bot, amazon seller engagement, ecommerce social engagement, reddit warmup, karma building, warmup reddit, social leads, potential customers
Analyze assets on a Webflow site for SEO optimization. Identifies assets missing alt text and assets with non-SEO-friendly names, then generates and applies improvements.
Find and fix broken or insecure links across an entire site, including CMS content, to improve SEO and user experience. Audits HTTP/HTTPS issues and validates all internal and external links.
| Automate Qwoted (HARO-style PR platform) end-to-end and earn high-DR (bio + employer + contacts), search the Algolia-backed opportunity index, RESEARCH and BUILD a sourced statistics page on the user's topic (the linkable asset journalists love to cite), draft pitches as the user that link to that page, and submit them to journalists. Use this skill whenever the user asks for "PR opportunities", "Qwoted opportunities", "press mentions", "journalist requests", "HARO replies", "media pitches", "podcast guesting", "expert quotes", "stats page for SEO", "research page for journalists", or "backlinks from journalists".
Comprehensive SEO analysis skill for content optimization. Use when the user asks to perform SEO analysis, keyword research, content gap analysis, search intent analysis, or wants to optimize content for search engines. Covers topic-based keyword research (informational supply and search demand), website/document analysis, and actionable SEO recommendations. Works best with InfraNodus MCP tools for real Google data access.
PI Cognitive AI. Trigger: coding/development/fleet/architecture/API/debugging/bug/error/testing/compile/test/git/make/release/verify/product/requirements/ops/growth/creative/design/collaboration/team/communication/interaction/support, or 2+ failures/looping/giving-up/retry/nevermind
Get current time in any timezone and convert times between locations. Use when user asks about time in different cities, timezone conversions, or scheduling across timezones.
>- Use this skill for Bazi / Four Pillars, BaZi compatibility, True Solar Time, Ten Gods, Da Yun luck cycles, lunar-to-solar conversion, and Earthly Branch interactions with OpenFate Bazi MCP. 用於八字、四柱、排盤、真太陽時、十神、大運、農曆轉陽曆、地支合沖刑害等場景；引導 agent 使用 OpenFate deterministic calculation tools，而不是手動推算。
> Interactive interview that extracts content ideas from a professional's real work week. Through a structured but natural conversation, Claude helps the user discover insights, stories, and angles from their daily work that can become high-value personal brand content (LinkedIn posts, newsletters, talks, etc.). Use this skill whenever someone wants to find content ideas from their work, mentions "what should I post about", "I don't know what to write", "help me find content", "content from my week", "personal brand content", "weekly content review", or anything about mining their professional experience for things worth sharing. Also trigger when someone says they have nothing interesting to say or post — that's exactly who this is for.
Analyzes long-form content (transcripts, articles, interviews, webinars, podcast notes) and extracts the 3 best content ideas for any publishing platform — LinkedIn, Substack, blog, newsletter, podcast, YouTube, or other. Use this skill whenever the user provides a transcript, long-form content, or any extended text and wants to identify the best post ideas, extract content angles, mine a transcript for social content, or turn a recording/article into post ideas. Trigger on phrases like "extract ideas from this", "find post ideas in this transcript", "what can I post from this", "mine this content for ideas", "turn this transcript into posts", "help me repurpose this content", or any time the user pastes a long text and asks what to do with it for content purposes — regardless of platform. Always use this skill when repurposing long-form content into post ideas, even if the user phrases it casually.
Transforms a raw Growth Hacking experiment idea into a structured, actionable Experiment Card with market-backed description, detailed action plan with time estimates, and primary/secondary KPIs. Use this skill every time the user shares an idea for a growth experiment, a growth hypothesis, a test to launch, a marketing or product activity to experiment with, or asks to structure an idea into an action plan. Also trigger on phrases like "I have an idea for an experiment", "turn this idea into a card", "create an experiment card", "structure this experiment", "plan this growth test", "action plan for this growth idea", "give me the card for this experiment". Use this skill whenever there's a growth idea to structure, even if the user phrases it informally or incompletely.
Generates hyper-personalized cold outreach messages (email, LinkedIn DM, connection request) from raw prospect research. Use this skill every time the user wants to write a personalized cold email, LinkedIn message, or outbound sequence for a specific prospect. Trigger on phrases like "write a cold email to", "outreach for this prospect", "LinkedIn message for", "cold email for", "personalize this outreach", "write a sequence for", or whenever the user pastes prospect information and asks for a message. Always trigger this skill when the goal is to write outreach that references specific, real signals about the prospect — not a generic template.
> Optimizes any Substack content for AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) — making it citable by ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Use this skill whenever the user provides a Substack URL or pastes Substack post content and wants to increase AI visibility, get cited by AI search engines, optimize for generative search, or asks things like "optimize this for AI search", "make this citable by ChatGPT or Perplexity", "GEO optimize this post", "AEO this article", "how do I get AI to cite my newsletter", "optimize for AI overviews", "make this show up in AI answers". Always trigger this skill when the goal is to make a Substack post more visible inside AI-generated answers, not just Google rankings. This is separate from SEO metadata optimization.
Optimize iOS App Store and Google Play Store listings for maximum discoverability and conversion. Perform competitive keyword research, craft keyword-optimized titles/subtitles/descriptions, design screenshot sequences, and generate A/B test variants. Use when the user has a built app and needs to write or improve their store listing, do ASO keyword research, optimize app metadata, plan screenshot strategy, or create listing variants for testing. Triggers on "optimize my app listing", "ASO", "app store optimization", "keyword research for my app", "improve my store listing", "screenshot strategy", "app store keywords", "play store listing".
Generate platform-specific, actionable growth playbooks for mobile apps. Use when planning a Product Hunt launch, creating TikTok/Reels content strategies, setting up Apple Search Ads campaigns, preparing App Store featuring submissions, building referral loops, designing email/push re-engagement campaigns, writing Reddit launch posts, or creating content marketing plans for app growth. Provides templates, scripts, timing guides, and step-by-step processes — not generic advice.
Systematically analyze app reviews for competitor research or own-app reputation management. Categorize reviews by sentiment and themes (bugs, missing features, UX complaints, pricing objections, praise, support issues), identify actionable patterns, produce structured analysis reports, and draft professional review responses. Use when the user says "analyze app reviews", "review analysis", "competitor reviews", "respond to reviews", "app review report", "what are users complaining about", "review sentiment analysis", "draft review responses", or wants to understand user feedback patterns for any iOS App Store or Google Play app.
Design effective paywalls, structure subscription tiers, and optimize pricing for mobile apps. Covers monetization model selection, paywall screen design, pricing psychology, A/B testing strategy, and RevenueCat/StoreKit/Google Billing integration. Use when the user wants to monetize an app, design a paywall, choose between subscription vs one-time purchase, set pricing tiers, improve conversion rates, plan pricing experiments, or integrate in-app purchases. Triggers on "design my paywall", "how should I price my app", "subscription tiers", "monetization strategy", "paywall copy", "free trial length", "RevenueCat setup", "improve paywall conversion".
Create and manage Neo4j vector indexes, run vector similarity search (ANN/kNN), store embeddings on nodes or relationships, use SEARCH clause (Neo4j 2026.01+, preferred) or db.index.vector.queryNodes() procedure (deprecated 2026.04, still works on 2025.x), configure HNSW and quantization options, pick similarity function and embedding provider dimensions, and batch-update embeddings. Use when tasks involve CREATE VECTOR INDEX, vector.dimensions, cosine/euclidean search, embedding ingestion pipelines, semantic or structural nearest-neighbor lookup, or hybrid search (vector + fulltext, multiple vector sources, or graph-derived scores). Does NOT handle GraphRAG retrieval_query graph traversal — use neo4j-graphrag-skill. Does NOT handle fulltext-only/keyword-only search — use neo4j-cypher-skill. Does NOT compute GDS graph embeddings (FastRP, Node2Vec) — use neo4j-gds-skill.
| Write algorithm-optimized captions/descriptions for social media posts and reels. Supports Instagram (Reels, Feed, Carousel), TikTok, Threads, Facebook, and YouTube Shorts. The user sends material (text, image, script, competitor post, screenshot) and gets ready-to-use captions for ALL platforms at once, in English. Use when asked to "write a caption", "write a description", "caption for instagram", "описание к посту", "подпись для рилса", "описание для тикток", "caption for reels", "social media post", or any caption/description writing task. Also triggers when user sends an image, screenshot, or text and says something like "сделай описание", "напиши подпись", "caption this", "описание для этого".
Analyze competitors using Porter's four-component model - drivers, assumptions, strategy, capabilities.
Quick competitive landscape scan for any product or market. Takes a product/market description and returns a competitive map with positioning, gaps, and opportunities.
Generate actionable user personas from a product description, user data, or research notes. Not marketing fluff — behavioral personas that drive product decisions.
Analyze any product's strategy, UX decisions, business model, and growth loops. Use when a user wants to understand how a product works and why.
Ahrefs API analyst (extension). Reads referring domains, backlinks, organic keywords, and content explorer data via the official @ahrefs/mcp server. Pairs with seo-backlinks for multi-source confidence weighting.
AI image generation for SEO assets: OG/social preview images, blog hero images, schema images, product photography, infographics. Powered by Gemini via nanobanana-mcp. Requires banana extension installed. Use when user says \"generate image\", \"OG image\", \"social preview\", \"hero image\", \"blog image\", \"product photo\", \"infographic\", \"seo image\", \"create visual\", \"image-gen\", \"favicon\", \"schema image\", \"pinterest pin\", \"generate visual\", \"banner\", or \"thumbnail\".
Bing Webmaster Tools + IndexNow extension. Microsoft Copilot citations are fed by the Bing index; this skill makes Bing visibility, link data, and IndexNow URL submission first-class.
> Live SEO data via DataForSEO MCP server. SERP analysis (Google, Bing, Yahoo, YouTube, Google Images), keyword research (volume, difficulty, intent, trends), backlink profiles, on-page analysis (Lighthouse, content parsing), competitor analysis, content analysis, business listings, AI visibility (ChatGPT scraper, LLM mention tracking), and domain analytics. Requires DataForSEO extension installed. Use when user says "dataforseo", "live SERP", "keyword volume", "backlink data", "competitor data", "AI visibility check", "LLM mentions", "image SERP", "google images", "image rankings", or "real search data".
Profound LLM citation tracker (extension). Time-series brand citation rates across ChatGPT, Perplexity, and other LLMs. Pairs with seo-seranking for triangulated AI visibility coverage.
SE Ranking AI visibility analyst (extension). Tracks AI Share-of-Voice across ChatGPT, Gemini, Perplexity, AI Overviews, and AI Mode in a single query. Highest-impact new extension per the v2 gap analysis — no other vendor covers all 5 AI platforms in one API.
Multi-page Lighthouse audit via the MIT-licensed Unlighthouse CLI. Free-tier alternative to running PageSpeed against every URL on a site — no API quota burn, runs locally.
When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," "how long should I run this test," "growth experiments," "experiment velocity," "experiment backlog," "ICE score," "experimentation program," or "experiment playbook." Use this whenever someone is comparing two approaches and wants to measure which performs better, or when they want to build a systematic experimentation practice. For tracking implementation, see analytics. For page-level conversion optimization, see cro.
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone needs to produce ad copy at scale or iterate on existing ads. For campaign strategy and targeting, see ads. For landing page copy, see copywriting.
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro.
When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' or 'optimize for Claude/Gemini.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema.
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-testing.
> Audit and score blog posts on a 5-category 100-point scoring system covering content quality, SEO optimization, E-E-A-T signals, technical elements, and AI citation readiness. Includes AI content detection (burstiness, phrase flagging, vocabulary diversity). Supports export formats (markdown, JSON, table) and batch analysis with sorting. Generates prioritized recommendations (Critical/High/Medium/Low) with specific fixes. Works with any format (MDX, markdown, HTML, URL). Use when user says "analyze blog", "audit blog", "blog score", "check blog quality", "blog review", "rate this blog", "blog health check".
> Detect keyword cannibalization across blog posts by extracting primary keywords from titles and headings, clustering semantically similar targets, and flagging posts competing for the same search intent. Supports local-only mode (grep-based) and DataForSEO API mode (Page Intersection endpoint at ~$0.01/call). Outputs severity-scored report with merge or differentiate recommendations. Use when user says "cannibalization", "keyword overlap", "competing pages", "duplicate keywords", "cannibalize".
> Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "pillar content", "hub and spoke", "content ecosystem", "cluster map".