Marketing Claude Skills
3 187 marketing skills from 354 authors. They cover promotion, ads, search and everything aimed at an audience. Half of them fit into 2 033 tokens or less — that is what one costs your context window when the agent loads it. 597 ship runnable scripts rather than instructions alone. 35 of them cannot work without an MCP server, most often rube. We also found 265 copies of these same skills sitting in other people's repositories — counted once here, not 265 times.
3 187 unique 354 authors 74 updated this month 129 from vendors
>- alt attribute, accessibility alt text for product images, alt text for Files library images, image SEO, or a WCAG/accessibility pass that flags images text", "images have no alt", "add alt attributes for accessibility", "image SEO sweep". One mutation, fileUpdate, covers both product media and the Files library. Not for meta titles/descriptions (use shopify-seo-metadata).
>- Use when a store has missing SEO titles or meta descriptions and you want to sweep", "SEO meta backfill across products/collections/pages/blog posts", "missing page titles", "fix blank search-appearance metadata", "generate SEO (SEO title, meta description) on products, collections, pages, and blog articles, never touching human-written values. Not for image alt text (use shopify-alt-text) or JSON-LD (use shopify-json-ld).
Go-to-market strategy for AI products. Use when positioning AI products, handling "who is responsible when it breaks" objections, pricing variable-cost AI, choosing between copilot/agent/teammate framing, or selling autonomous tools into enterprises.
Launch new products from idea to first customers. Use when launching products, finding early adopters, building launch week playbooks, diagnosing why adoption stalls, or learning that press coverage does not equal growth. Includes the three-layer diagnosis, the 2-week experiment cycle, and the launch that got 50K impressions and 12 signups.
Build and scale partner ecosystems that drive revenue and platform adoption. Use when building partner programs from scratch, tiering partnerships, managing co-marketing, making build-vs-partner decisions, or structuring crawl-walk-run partner deployment.
Find and own a defensible market position. Use when messaging sounds like competitors, conversion is weak despite awareness, repositioning a product, or testing positioning claims. Includes Crawl-Walk-Run rollout methodology and the word change that improved enterprise deal progression.
Build self-serve acquisition and expansion motions. Use when deciding PLG vs sales-led, optimizing activation, driving freemium conversion, building growth equations, or recognizing when product complexity demands human touch. Includes the parallel test where sales-led won 10x on revenue.
Pricing strategy for technical products. Use when choosing usage-based vs seat-based, designing freemium thresholds, structuring enterprise pricing conversations, deciding when to raise prices, or using price as a positioning signal.
Run an offline ASO audit on canonical App Store metadata under `./metadata` and, when available, add Astro MCP keyword-gap analysis and Apple app-tag context. Use after `asc metadata pull`.
Manage Apple Ads with `asc ads`: separate auth, org lookup, campaigns, ad groups, ads, keywords, reports, raw API requests, and safe live testing.
Use when App Store listing text must be translated or market-adapted across locales, including descriptions, keywords, What's New, subtitles, names, privacy text, and App Store Connect languages. Not for non-translation metadata edits, release-note drafting, or subscription/IAP display-name localization.
Set territory-specific subscription and IAP pricing with `asc` setup, pricing summary, CSV import, price-point, availability, and schedule commands. Use for PPP or localized pricing strategies.
Use when App Store listing metadata in canonical `./metadata` JSON needs field edits, validation, push, keyword sync, or legacy fastlane migration. Not for translation-first localization, release-note drafting, or subscription/IAP display-name localizations.
Use when App Store subscription groups, subscriptions, or in-app purchases need localized display names or descriptions created or updated with `asc`. Not for app listing metadata, What's New release notes, keywords, screenshots, or pricing.
Audit an existing or proposed premium pass (battle pass, season pass) for value proposition integrity, progression health, free track balance, reward pacing, engagement loop quality, and economy impact. Use when evaluating a pass before launch, diagnosing why a pass is underperforming, reviewing a competitor's pass design, or stress-testing a proposed structure before committing to production.
Use when the user says 'audit my conversion rate', 'cro check', 'find conversion leaks', or asks what is hurting conversion before a paid campaign or after a redesign. Scores six friction dimensions: above-the-fold clarity, CTA hierarchy, form length, social proof, speed, trust signals.
Use when the user says 'run an seo aeo audit', 'improve my search visibility', 'optimize my site for search engines', or wants the site cited by AI answer engines. Audits on-page SEO and AEO, generates schema markup, and applies fixes on duplicates for review after a snapshot.
Use this skill for any task involving Thai date formatting, Buddhist Era (พ.ศ.) ↔ Gregorian (ค.ศ.) year conversion, or Arabic ↔ Thai numeral conversion. Trigger whenever the user asks to: convert พ.ศ. to ค.ศ. or vice versa, format a date in Thai government / business / casual style, parse a Thai date string with full or abbreviated month names, or convert digits between 0123456789 and ๐๑๒๓๔๕๖๗๘๙. Also trigger for requests like "แปลง พ.ศ. เป็น ค.ศ.", "จัดรูปแบบวันที่ไทย", "วันที่แบบราชการ", "เปลี่ยนเป็นเลขไทย", or any variation involving Thai calendar dates.
Use this skill for any task involving writing Thai-language social media captions, posts, or short-form copy. Trigger whenever the user asks to: write a caption for Facebook, Instagram, TikTok, Threads, X (Twitter), Pantip, or LINE TIMELINE in Thai, draft a Thai social post, write a Thai product/review/giveaway post, pick hashtags for a Thai audience, or adapt copy for a Thai social channel. Also trigger for requests like "เขียนแคปชั่น", "caption ภาษาไทย", "เขียน TikTok caption", "โพสต์ Facebook", "ลงไอจี", "caption social media Thai", "เขียนรีวิว", or any variation. If the output is a short Thai post designed to be published on a social platform, use this skill.
Implements and customize Syncfusion .NET MAUI Funnel Charts (SfFunnelChart). Use when implementing funnel charts, sales funnel visualization, conversion funnel analysis, process stage visualization, or marketing funnel tracking. Covers funnel chart implementation, customization, data labels, legends, tooltips, segment spacing, and orientation.
>- Write, restructure, classify, and review documentation using the Diataxis framework. Use this skill whenever the user asks to create, improve, audit, or reorganize docs, documentation, knowledge bases, help centers, onboarding guides, internal process docs, manuals, runbooks, product docs, API/developer docs, tutorials, how-to guides, references, or explanations. Also use it when the user mentions Diataxis, tutorial, how-to, reference, explanation, docs taxonomy, documentation architecture, or asks why a document feels confusing. Do not use it for marketing copy, legal contracts, fiction, sales proposals, press releases, or persuasion-first writing unless the user explicitly wants a Diataxis-style documentation analysis.
> Self-configuring content creation pipeline with geo-lint validation. On first use, scans your project to learn its framework, content schema, categories, and authors, then creates SEO & GEO-optimized content matched to your brand voice. Validates every piece with geo-lint's 92 rules until "write blog", "new post", "content calendar", "brand voice", "content strategy".
> SEO & GEO content linter — validates Markdown/MDX files for AI search visibility using 92 deterministic rules (35 GEO, 32 SEO, 14 content quality, 8 technical, fix them, re-lint until clean. Use when optimizing content for AI citations, auditing SEO compliance, checking GEO readiness, or running pre-publish content "content optimization", "AI search", "citation readiness".
Generate product demo videos for websites and SaaS apps using Remotion. Scans the target project's codebase, proposes custom scenes with browser mockups, and writes bespoke .tsx scene files using shared animation primitives. Web apps only. Use when the user wants to create a demo video, product walkthrough, landing page hero video, or marketing video for a website or web app. Builds on appshot-core foundation.
> Conducts access review and entitlement audit against CIS Controls v8 (Controls 5, 6) and NIST SP 800-53 AC family. Auto-invoked when reviewing entitlement certifications, orphaned accounts, role explosion, segregation of duties violations, or quarterly access recertification campaigns. Produces findings with severity, framework mapping, and remediation roadmap.
Build .NET applications with the DevExpress Unit Conversion API for converting between metric and US units of measurement with type-safe fluent syntax. Use when converting distances, lengths, weights, temperatures, areas, volumes, speeds, or metric prefixes in .NET applications. Also use when someone mentions "DevExpress Unit Conversion", "UnitConversion", "DevExpress.UnitConversion", "convert units C#", "metric to imperial", "length conversion .NET", or asks about any unit conversion with DevExpress. Covers both .NET and .NET Framework.
Discover and select courses from Tongji Look (look.tongji.edu.cn). Lists recent or all courses, filters by keyword, and saves the chosen course for use with /trans, /note, and other commands. Prerequisite for all lecture workflows.
Expert sales council with 6 advisors (Cialdini, Hormozi, Rackham, Voss, Klaff, Schwartz) for pricing, persuasion, negotiation, copywriting, and pitch strategies.
Analyze web traffic, SEO performance, and search engine trends using Google Search Console, Google Analytics 4, and Bing Webmaster Tools. Use when the user asks to analyze traffic, check SEO, or find keyword opportunities.
> Generate comprehensive App Store listing documentation for iOS/macOS apps with multilingual support. Use when (1) Creating App Store listing content for a new app, (2) Generating multilingual App Store descriptions (English, Simplified Chinese, Traditional Chinese), (3) Preparing app metadata (title, subtitle, keywords, description), (4) Writing release notes or promotional text, (5) User asks to "generate appstore info", "create app listing", or "write app description".
1C platform API documentation tools via bsl-platform-help MCP server — search, info, members, constructors. Supports keyword, semantic (embeddings), and hybrid search. Use when checking built-in functions, types, methods, or properties of the 1C platform.
> Программная разработка правил обмена в «Конвертация данных 2.1» (КД 2.0) через MCP-toolkit к живой ИБ. Создание/чтение/изменение Конвертаций, ПКО, ПКС, ПКЗ, ПВД, ПОД в справочниках КД и выгрузка итогового XML штатными обработками КД (ВыгрузкаКонвертации, ВыгрузкаРегистрации, ЗагрузкаКонвертации, ЗагрузкаСтруктурыМетаданных). Содержит схему данных, шаблоны BSL для «работа с КД 2.0», «правила обмена в КД», «создать конвертацию», «настроить ПКО ПКС ПКЗ», «выгрузить правила обмена в XML», «конвертация данных 2.1», «загрузить метаданные конфигурации в КД», «автонастройка правил конвертации». conversion rule», «PKO PKS PKZ», «export exchange rules XML».
> Программная работа с «Конвертация данных, редакция 3.1» (КД 3.1) через ПКПД, ПОД, теневой модели метаданных (Конфигурации/Объекты/Свойства/Релизы) и слоя формата EnterpriseData (ВерсииФормата/ОбъектыФормата); расширение формата ED с собственным namespace; генерация модуля менеджера обмена и выгрузка XSD штатными обработками КД 3.1; перенос артефактов в расширение конфигурации. Содержит схему данных, BSL-шаблоны для execute_code, EnterpriseData», «настроить ПКО ПКС ПКПД ПОД», «расширение формата ED», «модуль менеджера обмена», «обмен через универсальный формат», «подключить конфигурацию rules», «conversion manager module».
Image generation with Google Gemini API. Models: gemini-2.5-flash-image (fast) or gemini-3-pro-image-preview (quality). For social media graphics, marketing, infographics.
Erstellt plattformoptimierte Social Media Inhalte für LinkedIn, X/Twitter, Discord, Reddit. B2B/MES-Industrie fokussiert.
Assess and analyze developer skill growth and progression. Identifies capability gaps, learning paths, and mastery levels across technology domains.
Gather and analyze competitive advertising campaigns. Extracts competitor ad content, messaging strategies, and market positioning information.
Create effective internal team communications. Drafts newsletters, announcements, and messages that inform and engage team members.
When a LinkedIn prospect connects, updates their status in the master tracker, creates their outreach message file, and generates a ready-to-post comment on their latest post.
Excellence-first strategic decision support. This skill should be used when users need to choose between options, pressure-test a plan, evaluate risk, or make a specific decision — across security, product, growth, operations, org design, and finance. Use when there is a decision with tradeoffs to score and a recommendation to make. For pure research ("what does the best in the world do about X?"), use best-in-world-research instead.
World-class practice research. This skill should be used when the user asks what the best in the world does about a specific problem, technique, or situation — covering product, engineering, design, marketing, compliance, operations, org design, and any other domain. Use when the goal is to understand elite-tier practice, not to make a strategic decision. Distinct from best-in-world-strategy, which is for choosing between options.
Expert customer lifecycle marketing guidance for retention, expansion, and advocacy. Use when designing onboarding programs, creating upsell strategies, preventing churn, building referral programs, or writing customer success content. Use for NPS programs, win-back campaigns, customer segmentation, and lifecycle email sequences.
Expert go-to-market strategist for SaaS applications. Use when planning GTM strategy, content strategy, social media strategy, personal brand development, business brand positioning, or channel selection. Covers LinkedIn, X/Twitter, TikTok, YouTube, and multi-channel distribution. Use for launch planning, audience building, founder-led marketing, and growth strategy.
Expert GTM marketing copywriter for emails, content, and social media. Use when writing marketing emails, email sequences, newsletters, blog posts, LinkedIn posts, Twitter/X threads, social content, brand copy, or personal brand content. Use for launch announcements, product updates, thought leadership, and engagement copy.
Expert product demonstration specialist for SaaS and B2B software. Use when preparing demos, structuring demo presentations, tailoring to stakeholders, handling objections during demos, managing live vs sandbox environments, or improving demo conversion rates. Covers remote and in-person demos, multi-stakeholder presentations, technical deep-dives, and executive briefings.
Expert growth product management guidance for SaaS applications. Use when designing growth loops, optimizing activation and onboarding, building retention systems, creating referral mechanics, running growth experiments, defining north star metrics, or implementing PLG strategies. Covers the full growth lifecycle from acquisition to monetization.
Expert event marketing guidance for conferences, webinars, and field programs. Use when planning event strategy, creating booth presence, running webinars, producing virtual events, writing event promotion copy, preparing speakers, designing follow-up sequences, or measuring event ROI. Use for conference sponsorships, trade shows, user conferences, meetups, field marketing, and hybrid events.
Expert pricing strategy and monetization guidance for SaaS and digital products. Use when designing pricing tiers, creating pricing pages, setting value metrics, developing bundle strategies, planning price increases, writing pricing copy, analyzing competitive pricing, or optimizing annual vs monthly positioning. Use for packaging decisions, discount policies, enterprise pricing, and behavioral pricing tactics.