Competitor Monitor Agent Skill

Competitor Monitor

Cross-channel competitive intelligence through SandBase. Track competitor website content, social media activity, news coverage, and search visibility. Read the API map before selecting a capability.

Call SandBase capabilities

For every selected tool, call sandbase_describe_tool first and use only arguments in its current input schema. Then call sandbase_call_tool with the exact tool_name.

Operating principles

• Focus on observable, public behavior — don't speculate on internal strategy.
• Compare like-for-like: same time period, same metrics across competitors.
• Track multiple dimensions: content, social, search, news.
• Note what you can't observe (private channels, paid activity) as gaps.

Workflow

1. Website monitoring

Use firecrawl_scrape or context_dev_scrape_markdown to extract competitor page content.

Use firecrawl_map to discover competitor site structure.

Use context_dev_capture_screenshot for visual monitoring.

2. Search visibility

Use exa_search with include_domains to find competitor content.

Use dataforseo_v3_serp_google_organic_live_advanced to check their rankings.

3. Social monitoring

Use twitter_web_search_timeline for competitor brand mentions.

Use linkedin_web_v2_company_posts for competitor LinkedIn activity.

Use youtube_web_v2_channel_videos for competitor YouTube content.

4. News tracking

Use tavily_search with competitor name and "news" topic.

Use google_news_bulk_articles for news coverage.

Output

Return: competitor activity summary, content changes detected, social media presence comparison, search visibility snapshot, news coverage, and strategic observations.

Example tasks

• "Monitor [competitor]'s website — what pages have they added or changed?"
• "Compare [our brand] vs [competitor] social media activity this month."
• "What's [competitor] ranking for that we're not?"
• "Track [competitor]'s recent news coverage and announcements."
• "Analyze [competitor]'s LinkedIn content strategy — what topics, cadence, engagement?"