Icp Research

matteotitta/icp-research

Build structured ICP documentation by scraping case studies, testimonials, and solutions pages from your website. Produces firmographics, champion + economic buyer personas, pain points, decision criteria, anti-ICP, customer proof points, and voice-of-customer synthesis. Writes to marketing/icp/ICP.md as the canonical ICP every downstream skill reads. Triggers - "icp research", "ideal customer profile", "persona research", "customer segments", "who are our customers", "build ICP

1k tokens

context cost

the whole folder, loaded on every use

files

instructions only

copies elsewhere

how many repositories repackaged it

stars on the repo

on the repository, not the skill itself

Install

one command, takes just this skill from the repository

npx skills add https://github.com/matteotitta/claude-code-marketing-quickstart --skill icp-research

How to use it

Copy the folder

Take matteotitta/icp-research from the repository into ~/.claude/skills for personal use, or into .claude/skills inside a project.

Check the name does not clash

The agent identifies a skill by the name field in its header. Two skills with the same name cannot sit side by side — one of them will be ignored.