Native Ads Agent Skill
When the user wants to run native ads on Taboola, Outbrain, or similar platforms. Also use when the user mentions "native ads," "Taboola," "Outbrain," "content recommendation," "sponsored content," or "in-feed ads." For strategy, use paid-ads-strategy.
Install
one command, takes just this skill from the repositorynpx skills add https://github.com/kostja94/marketing-skills --skill native-adsThe instruction itself
8 sections, as written by the authorPaid Ads: Native Ads
Guides native advertising on Taboola, Outbrain, and content recommendation networks. Native ads blend with publisher content and achieve ~18% higher CTR than display banners. Use this skill when planning or optimizing native ad campaigns.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read Sections 3 (Value Proposition), 4 (Audience).
Identify:
- Goal: Traffic, leads, brand
- Content: Article, landing page, video
- Budget: Min $500–1,000; better at $5,000+
Platform Overview
| Platform | Reach | Focus |
|----------|-------|-------|
| Taboola | 500M+ daily impressions | Premium publishers; AI matching |
| Outbrain | Major publishers | Top-funnel; helpful content |
Pricing: CPC $0.10–0.30 avg; CPM $1–3 avg.
Creative Testing
| Approach | Guideline |
|----------|-----------|
| Combinations | 3 headlines × 3 images = 9 variants; test together |
| Image variety | Headshot, product, illustration—distinct styles |
| Advertorials | Test length, tone, aggressiveness; no universal formula |
Copywriting Guidelines
| Rule | Guideline |
|------|-----------|
| Honest | Avoid clickbait; match copy to content |
| Format | Match character limits; respect UX per format |
| Tone | Soft-sell; nurture, don't push |
Funnel Focus
Target high-intent users in consideration and conversion stages; avoid one-size-fits-all funnel approach.
Output Format
- Headline options (2–3)
- Image guidance
- Landing page alignment
- Budget recommendation
Related Skills
- display-ads: Display vs native; programmatic
- copywriting: Headline, ad copy
- landing-page-generator: Landing page for native traffic
- paid-ads-strategy: Channel selection
Other skills for the same job
different authors, same section of the catalogue
Integration with protocols.io API for managing scientific protocols. This skill should be used when working with protocols.io to search, create, update, or publish protocols; manage protocol steps and materials; handle discussions and comments; organize workspaces; upload and manage files; or integrate protocols.io functionality into workflows. Applicable for protocol discovery, collaborative protocol development, experiment tracking, lab protocol management, and scientific documentation.
Analyzes job descriptions and generates tailored resumes that highlight relevant experience, skills, and achievements to maximize interview chances
Generate Excalidraw diagrams from natural language descriptions. Use when asked to "create a diagram", "make a flowchart", "visualize a process", "draw a system architecture", "create a mind map", or "generate an Excalidraw file". Supports flowcharts, relationship diagrams, mind maps, and system architecture diagrams. Outputs .excalidraw JSON files that can be opened directly in Excalidraw.
Build and distribute Expo development clients locally or via TestFlight
Use when you have a written implementation plan to execute in a separate session with review checkpoints
Data structure for annotated matrices in single-cell analysis. Use when working with .h5ad files or integrating with the scverse ecosystem. This is the data format skill—for analysis workflows use scanpy; for probabilistic models use scvi-tools; for population-scale queries use cellxgene-census.
Benchling R&D platform integration. Access registry (DNA, proteins), inventory, ELN entries, workflows via API, build Benchling Apps, query Data Warehouse, for lab data management automation.
Comprehensive molecular biology toolkit. Use for sequence manipulation, file parsing (FASTA/GenBank/PDB), phylogenetics, and programmatic NCBI/PubMed access (Bio.Entrez). Best for batch processing, custom bioinformatics pipelines, BLAST automation. For quick lookups use gget; for multi-service integration use bioservices.
How to use it
Take kostja94/native-ads from the repository into ~/.claude/skills for personal
use, or into .claude/skills inside a project.
The agent identifies a skill by the name field in its header. Two skills with the
same name cannot sit side by side — one of them will be ignored.