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Creator Program Agent Skill

When the user wants to plan, implement, or optimize creator program strategy. Also use when the user mentions "creator program," "creator partnership," "content co-creation," "creator ambassador," "creator economy," "creator collaboration," "UGC program," "creator incentives," or "creator community." For influencers, use influencer-marketing.

1k tokens
context cost
the whole folder, loaded on every use
1
files
instructions only
0
copies elsewhere
how many repositories repackaged it
836
stars on the repo
on the repository, not the skill itself

Install

one command, takes just this skill from the repository
npx skills add https://github.com/kostja94/marketing-skills --skill creator-program

The instruction itself

10 sections, as written by the author

Channels: Creator Program

Guides creator program strategy for AI/SaaS products. Long-term partnerships with creators for content co-creation and brand building. Differs from affiliate (sales focus) and influencer (paid promotion focus).

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and content needs.

Identify:

  • Product type: AI tool, design tool, CMS, marketplace
  • Content need: Tutorials, templates, use cases
  • Creator target: Followers, niche, content quality

Creator vs. Affiliate vs. Influencer

| Dimension | Creator Program | Affiliate | Influencer |

|-----------|-----------------|-----------|------------|

| Goal | Brand + content co-creation | Direct sales | Brand exposure |

| Incentive | Credits, free use, revenue share | Commission | Paid, product |

| Content | Must use product to create | Links | Influencer original |

| Relationship | Long-term | Transactional | Flexible |

Incentive Models

| Model | Use | Examples |

|-------|-----|----------|

| Credits | AI tools; cost control | Credit-based AI tools |

| Payment | High-quality content; budget available | Paid creator programs |

| Hybrid | Credits + commission, brand partnership | Common for SaaS |

| Marketplace | Template/plugin sales; revenue share | Design tools, CMS marketplaces |

Implementation Phases

| Phase | Weeks | Tasks |

|-------|-------|-------|

| Plan | 1–2 | Goals, incentives, application form, resources |

| Launch | 3–4 | Landing page, promotion, tracking |

| Recruit | 5–8 | Screen applications, outreach, onboarding |

| Co-create | 9–12 | Content publishing, support, promotion |

| Optimize | Ongoing | Metrics, feedback, incentive tweaks |

Best Practices

  • Showcase creator work: Dedicated page; recognize top creators
  • Quality over quantity: 1K+ followers + high content quality for AI tools
  • Clear terms: Content policy, NSFW rules, brand guidelines
  • Communication: Community chat, email; regular updates
  • Timeline: 3–6 months to see results; patience required

Ecosystem Operations

| Principle | Use |

|-----------|-----|

| Value for all | Each participant (creators, content, integrations) gains value—not just the platform |

| Integrations | Product must integrate with upstream/downstream tools; enables solution bundling |

| Multi-product | Form solution suites; support partners including you in their stacks |

Creators + community: Free tools + high-quality creator content; mutual promotion; user-generated quality often exceeds in-house.

Common Challenges

| Challenge | Solution |

|-----------|----------|

| Content quality | Clear standards; review; suspend non-compliant |

| Brand consistency | Guidelines; content review; unified tags |

| Measurement | UTM; KPIs: applications, approval rate, content output |

| Cost control | Credit model; tier incentives; limit creator count |

Output Format

  • Incentive model recommendation
  • Landing page elements
  • Recruitment approach
  • Phase timeline
  • KPI framework
  • affiliate-marketing: Can run both; different goals
  • influencer-marketing: Influencers can join creator program
  • employee-generated-content: Employee content; creator program is external
  • affiliate-page-generator: If creator program has commission component
  • landing-page-generator: Creator program signup page; apply landing page structure

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How to use it

Copy the folder

Take kostja94/creator-program from the repository into ~/.claude/skills for personal use, or into .claude/skills inside a project.

Check the name does not clash

The agent identifies a skill by the name field in its header. Two skills with the same name cannot sit side by side — one of them will be ignored.