mcpbeat Sign in

AI Visibility Audit Agent Skill

by irinabuht12-oss

Audit how visible your brand is inside AI answers (ChatGPT, Claude, Gemini, Perplexity, AI Overviews). Claude builds a prompt panel for your category, scores where you show up vs competitors, and turns the gaps into a prioritized fix list. Platform: AI visibility.

615 tokens
context cost
the whole folder, loaded on every use
1
files
instructions only
0
copies elsewhere
how many repositories repackaged it
1221
stars on the repo
on the repository, not the skill itself

Install

one command, takes just this skill from the repository 
npx skills add https://github.com/irinabuht12-oss/marketing-skills --skill ai-visibility-audit

The instruction itself

7 sections, as written by the author

1/ AI Visibility Audit

What it does

Measures whether AI assistants recommend your brand when buyers ask category questions. Claude designs the question set your buyers actually ask, you run it across the major assistants, and Claude scores the results — mention rate, position, sentiment, and which sources the answers cite.

How it works

Give Claude your brand, category, top 3 competitors, and target buyer. It generates a 30–50 prompt panel (category queries, comparison queries, "best X for Y" queries, problem queries). You paste in the AI answers you get back, and Claude builds a visibility scorecard plus a gap analysis: where competitors are cited and you're not, and which cited sources you could realistically get into.

Practical example

A B2B ads tool runs the panel and finds it's mentioned in 4 of 40 answers while a competitor appears in 26. Claude traces the competitor's mentions to three sources — a G2 category page, one comparison blog post ranking on page 1, and a Reddit thread — and outputs a plan targeting exactly those citation sources.

What you get back

  • A reusable prompt panel for your category
  • Visibility scorecard: mention rate, avg position, sentiment per assistant
  • Competitor citation map — which sources drive their mentions
  • Prioritized action list to win the missing citations

When to use it

  • First step before any AEO/GEO work — you need a baseline
  • Quarterly re-runs to track movement
  • Before pitching leadership on investing in AI visibility
  • After a rebrand or repositioning to check what AI "knows" about you

Data access (Ryze MCP)

This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:

  • claude.ai / Claude Desktop: Settings → Connectors → Add custom connector → https://connector.get-ryze.ai/mcp
  • Claude Code: claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp
  • Cursor: Settings → MCP → add the same URL

Setup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp

How to use it

Copy the folder

Take irinabuht12-oss/ai-visibility-audit from the repository into ~/.claude/skills for personal use, or into .claude/skills inside a project.

Check the name does not clash

The agent identifies a skill by the name field in its header. Two skills with the same name cannot sit side by side — one of them will be ignored.