SEO Stack MCP runs on your own machine — the client starts it, so there is no endpoint to ping. 84 installs a week from pypi. Last commit 19 Jul 2026.
The complete open-source SEO data stack for AI agents: 7 sources, 86 tools, one MCP server
Today is the operative word: we check SEO Stack MCP every 15 minutes and re-read its code on every release. Watch it and you find out the day that stops being true.
This server runs on your own machine — install it with the package manager and the client starts it for you. Package name taken from the official registry entry.
claude mcp add seo-stack-mcp -- uvx seo-stack-mcp
{
"mcpServers": {
"seo-stack-mcp": {
"args": [
"seo-stack-mcp"
],
"command": "uvx"
}
}
}
[mcp_servers.seo-stack-mcp]
command = "uvx"
args = ["seo-stack-mcp"]
{
"mcpServers": {
"seo-stack-mcp": {
"args": [
"seo-stack-mcp"
],
"command": "uvx"
}
}
}
{
"mcpServers": {
"seo-stack-mcp": {
"args": [
"seo-stack-mcp"
],
"command": "uvx"
}
}
}
This one needs environment variables set before it will start:
GOOGLE_APPLICATION_CREDENTIALS (Path to a Google service-account JSON key (enables GSC + GA4)), SEO_STACK_OAUTH_CLIENT (Path to a Google OAuth desktop client secrets JSON (alternative to service account)), GA4_PROPERTY_ID (Default GA4 property ID), GSC_SITE_URL (Default Search Console property (e.g. sc-domain:example.com)), ADSENSE_ACCOUNT_ID (AdSense account (accounts/pub-XXXX...) — enables AdSense tools on top of the Google credentials), ADSENSE_CURRENCY (Reporting currency for AdSense tools (default USD)), BING_WEBMASTER_API_KEY (Bing Webmaster Tools API key (enables Bing tools)), BING_SITE_URL (Default Bing site URL), CLARITY_API_TOKEN (Microsoft Clarity Data Export API token (enables Clarity tools)), GOOGLE_ADS_DEVELOPER_TOKEN (Google Ads developer token (enables Keyword Planner tools; needs the google-ads extra)), GOOGLE_ADS_CLIENT_ID (Google Ads OAuth client id), GOOGLE_ADS_CLIENT_SECRET (Google Ads OAuth client secret), GOOGLE_ADS_REFRESH_TOKEN (Google Ads OAuth refresh token (adwords scope)), GOOGLE_ADS_CUSTOMER_ID (Google Ads customer id (10 digits)), GOOGLE_ADS_LOGIN_CUSTOMER_ID (Manager account id, if the customer is under an MCC), OPENPAGERANK_API_KEY (Open PageRank API key (enables the pagerank_score tool)).
The author declared them in the registry entry; get the values from the project itself.
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Answers built from our own checks of this server.